Services
SEO and AI search services designed to work together
Sixteen specialist services grouped into three areas: organic search, AI search, and content and growth. You can engage us for a single service or combine several into one plan, with one team, one strategy and one report.
Approach
Visibility isn't built from disconnected pieces
Great content won't rank if the site isn't indexed properly. A technically flawless website attracts nobody if it doesn't answer what people are searching for. And neither turns into revenue if nobody measures which visits become an enquiry or a sale.
That's why we organise our services as layers of a single system. The technical foundation lets Google and AI crawlers read your site; content and authority decide whether they choose you; paid search, conversion and analytics turn that visibility into measurable revenue. Each service has its own page explaining what we do and what you receive.
- One strategy across Google, Google Maps and AI assistants
- Priorities set by business impact, not by which service is being sold
- Written proposal with scope, timeline and a fixed fee
Organic search
Ranking on Google and Bing, from technical foundations to international markets
The services that underpin visibility in traditional search engines and on Google Maps.
SEO
End-to-end SEO strategy: research, technical work, content and authority in one plan with phases and business goals.
Learn moreTechnical SEO
Crawling, rendering, indexing, Core Web Vitals, architecture, hreflang and structured data.
Learn moreLocal SEO
Google Business Profile, reviews, location pages and consistent business data for nearby searches.
Learn moreInternational SEO
Multi-language, multi-country structure, hreflang and content adapted to each market, not just translated.
Learn moreE-commerce SEO
Categories, product pages, faceted navigation and product data for online shops.
Learn moreSEO migrations
Domain, CMS or redesign changes with a redirect map and checks before and after launch.
Learn moreAI search
Appearing in answers from ChatGPT, Gemini, Perplexity and AI Overviews
The layer that builds on classic SEO so that generative engines find you, understand you and cite you.
Generative Engine Optimization
Citable content, AI crawler access and tracking of mentions in generated answers.
Learn moreAnswer Engine Optimization
Direct answers for featured snippets, People Also Ask and voice assistants.
Learn moreEntity SEO
Knowledge Graph, knowledge panels, structured data and consistent brand signals.
Learn moreProgrammatic SEO
Useful pages at scale from your own data, with quality control and indexing management.
Learn moreContent & growth
Turning visibility into demand, authority and sales
Content, authority, paid search, conversion and data: what turns traffic into measurable results.
Content marketing
Topic clusters, an editorial calendar and expert writing built on search intent.
Learn moreLink building & digital PR
Links and mentions in relevant publications, earned with stories and data, never link networks.
Learn moreGoogle Ads & PPC
Search and Performance Max campaigns with conversion tracking and tight spend control.
Learn moreWeb development & CRO
Fast, crawlable websites designed so that a visit ends in an enquiry or a purchase.
Learn moreAnalytics & data
GA4, Tag Manager, Consent Mode and dashboards that connect search to the business.
Learn moreSEO consulting & training
One-off or ongoing advice and hands-on training for in-house marketing and development teams.
Learn morespecialist services, coordinated by the same team under the same strategy.
areas of work: organic search, AI search, and content and growth.
working languages, Spanish and English, for projects across Spain and Europe.
How services combine
From audit to plan: how we decide what you need
We don't sell fixed packages. The mix comes out of the diagnosis and is reviewed every quarter against real data.
- 01
Diagnosis
An SEO and AI search audit shows where visibility is being lost: technical, content, authority, conversion or measurement.
- 02
Foundations
First, whatever blocks everything else: indexing, performance, architecture and reliable analytics. Without them, the rest is mismeasured or simply doesn't work.
- 03
Growth
Content, authority and AI visibility, prioritised by business opportunity. Google Ads can capture demand while organic search matures.
- 04
Refinement
Monthly reporting and a quarterly review: we double down on what works and pull effort from what doesn't.
Typical combinations
Which services usually go together, depending on your situation
These are indicative starting points. Every proposal is tailored to your site, your market and your in-house resources.
| Situation | Typical combination | Why |
|---|---|---|
| Local business or multiple branches | Local SEO + content + analytics | Google Maps drives a large share of visits; area-specific content and tracking of calls and directions close the loop. |
| Online shop | E-commerce SEO + technical SEO + Google Ads | Filters and variants create crawl problems; Shopping and paid search complement organic category pages. |
| Expanding into new countries | International SEO + content + digital PR | Each market needs its own structure, adapted content and local authority. |
| Redesign or CMS change | SEO migration + web development + analytics | Traffic is protected by a redirect map and measurement that is comparable before and after. |
| Brand that wants to appear in AI | GEO + entity SEO + AEO | Generative engines cite sources that are clear, recognisable as an entity and easy to extract answers from. |
| SaaS or B2B with structured data | Programmatic SEO + content + technical SEO | Pages at scale (integrations, use cases, locations) need robust templates and indexing control. |
| In-house team already executing | Consulting & training + audit | We bring judgement, review and training; your team keeps ownership of execution. |
Industries
The same services, applied to the realities of your sector
A clinic, an estate agency and a SaaS company don't compete in the same way. Customer questions differ, as do trust requirements, the competitors on the results page and even the formats Google chooses to show.
So alongside the service pages, we describe how we apply this work in specific sectors: real estate, tourism, professional services, healthcare, e-commerce, technology, finance and international companies.
FAQ
Questions about our services
Can I engage you for just one service?
Yes. Many projects start with a single service, such as a technical audit, a migration or a Google Ads campaign. If we find that another area is holding results back, we explain it with data and you decide.
What's the difference between SEO, GEO and AEO?
SEO works on visibility in search engine results. AEO focuses on providing direct answers that search engines display as they are, such as featured snippets. GEO aims to get generative engines (ChatGPT, Gemini, Perplexity, AI Overviews) to cite your brand and content. They overlap heavily: GEO and AEO rest on solid SEO. The AEO page has a comparison table.
Where should I start?
Almost always with a diagnosis. Without one, it's easy to invest in content while an indexing problem stops it ranking, or in ads without reliable conversion tracking. The audit gives you a prioritised list of actions.
Do you work with in-house teams or other agencies?
Yes. We can handle all the execution or work alongside your marketing team, your developers or the agency covering other areas. We agree in writing who does what to avoid overlap.
How is each service priced?
According to scope, site size, number of markets and languages, and how competitive your sector is. After the diagnosis you receive a fixed-fee proposal. The usual formats (project, monthly retainer or consulting) are explained under engagement models.
Do you guarantee results?
We don't guarantee rankings or citations in AI assistants: they don't depend on us alone, and nobody can honestly promise them. We commit to a transparent plan, agreed measurable objectives and a monthly report on what was done and what changed.
Not sure which combination you need?
Tell us about your situation and we'll suggest a sensible starting point. We reply within 1–2 working days.